As a Social Media Strategist, I find this update particularly useful as I’m attempting to align efforts and ease the workflow process among users of Facebook Pages. As many of you probably heard, Facebook changed its Admins limitations and capabilities. Now there are new ways that the manager, content creator, moderator, and yes, even the advertiser can interact and control a brand’s Facebook Page.
Mashable posted a comprehensive and easy-to-understand chart that I’d like to point to:
Prior to this Facebook Page revision, admins all had the same abilities and limitations. Now that these roles can be defined and segmented according to the needs of the Page, I think this will simplify and streamline many of the user efforts to help them achieve their goals more efficiently.
A few questions for you all: How might this impact your current Facebook Page strategy? Will you continue to use third party tools such as Hootsuite? Comment!